(Image source: fuckyeahdarkgirls.com)
The controversy surrounding skin colour did
not originate today. It’s one of the offsprings of colonialism. When the
Europeans left their lands in search of markets for their products, they came
across dark skinned Indians and Arabs, but they were not really
"scared" of their skin tone because they were mostly brown skinned.
Further exploration led them to Africa and they discovered a sea of dark
skinned people hence the term "negro".
Dark skin became something to be abhorred,
something that brought bad luck. Little wonder the devil is always represented
in black themes. Even before the advent of the Europeans, from books like "Sociology
of the Ibibio" (E.E.Ekong, 1989), light skinned Africans were uses
preferably as servants to deities especially water deities.
Skin colour became recognized as a form of
physical endowment in the Colonial régime as well as the slave trade eras. The Britons
preferred lighter skinned Africans to dark ones because their skin tone had
semblance with theirs, hence more beautiful. Lighter skinned slaves were given slight preferential
treatment to dark ones. What later elevated the issue was the exposure of
African men to Caucasian women, the exact representation of the "mammy
water"; blond hair, blue or green eyes and beautiful fair skin. All these
brought about marked preferences of light skinned women to dark skinned women. Obviously,
the standard of beauty is fair skin, they thought.
In beauty pageantry, sometimes an undeserving
contestant might emerge winner due to skin colour. This has made things very
difficult for women, especially growing girls. They become plagued by skin colour
issues and sometimes develop low "skin" esteem.
One of the major reasons dark women bleach is
to be accepted and also seen as pretty by men, they also want to be attractive
as fair skin is “highly attractive”. What's worse is the role the media has
played in all these. Very often, most front pages of popular magazines, billboards
and other advertisement outlet are graced with light skinned ladies. Why do majority of Indian female actresses or artiste
have light skin when we also have dark skinned and talented dark Indian women?
Men have varied tastes; some may like their
women dark, some yellow, but from research, a huge population of men prefers
fair skinned girls. To see that skin discrimination is real, why say things
like "black is beautiful"? It’s like trying to convince people that
although black is not that attractive, it is still beautiful in some way. Why make
black skin so different from other shades?
Many women have even made extra effort to
divide themselves into camps on social media; light skinned girls.com and dark skinned
girls.com. Others do not want to be identified as being "dark".
Sometimes if you describe a girl as being dark, she feels insulted and may try
to explain her skin shade. What's funny is this new term, "chocolate
". People do not want to identify with dark skin. Why categorize it; chocolate,
deep brown? And so on...
It gets worse in Western societies with much
racism. I watched a program once on BET (Black Entertainment Television) and a
dark skinned woman was crying. She had passed through hell, from snubs to
rudeness at job interviews. I felt her pain but that's the world for you. Skin
colour should not be used as a yardstick to measure talent or character.
Due to the attention given to fair skinned
girls, dark women develop attitude towards them, evident on internet fights,
where fair girls are described as "pale and sickly" and the dark ones
as "crude oil or shit skin". It’s really a sad situation.
If you ask women, which skin is prettier? They
ultimately defend their skin colour, the dark ones claim, their skin covers
their ugliness (whatever that means), that it is original and can't be bought
in the market hence the true representation of natural beauty. They’ll also add
that it doesn't age as fast as fair skin. Fair women on the other hand, list
numbers of celebrities who are fair and describe how beautiful they are. Only
few women acknowledge the skin colour of others. Some women go as far as trying
to bleach their babies to look light skinned.
A celebrity like Lupita Nyongo recalls her
struggles with loving and accepting her skin colour while some like Jidenna the
Classic man expresses the threats his light skinned nature poses to him anytime
he visits Africa.
Well, it’s left for men to choose; Which girl
is prettier? Okay, let me rephrase it; Chocolate or Ice cream, which do you
prefer?
To the women, light or dark skinned, be proud
of who you are. Let the inner beauty be your concern, let your dreams and goals
for the future be your thoughts always and not something as shallow as skin
colour. Show yourself some love; eat well, exercise, rest and nourish that beautiful
skin you’ve got!
We all crave for flawless and radiant skin. Clear skin means spending less time on everyday makeup, and also needing a minimal number of skin care products. If you wish to have a clear and flawless skin or need to change your skin color, it’s time to tackle those skin issues. Makeup is a temporary solution as it can only camouflage, not cure your skin problems. Using cheap or bad quality cosmetic products can make your skin greasy and further aggravate the problem. If so, skin lighteners (also called skin bleaching creams, Skin Whiteners or skin brighteners) can help.
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